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CEO - Jason "Jase" Howard

 

Jason Howard is a passionate and committed music professional, with the talent and drive to succeed. Growing up in Philadelphia, his environment was full of stimulation and inspiration. In his journey growing up he adopted a personal slogan of "Motivated" as a way to classify his drive for success. This drive is what M (Motivated) 37 feeds off. 


His roots in music were as a fan, artist and engineer. After leaving music alone for a decade, he rekindled his passion for music while being around the independent music scene in Atlanta. This compelled him (along with Jamal Davis) to launch Next Level Sounds (NLS) Playlists, Marketing and Promotions. After building up 4 Spotify playlists (60k + followers) and emerging himself in the world of being a curator, the Distribution side of NLS was created. After successfully releasing several songs that quickly did over 100k streams (1.3 millions total streams for NLS clients in 2020) he started promoting songs for small independent labels. In mid 2020, M37 Management was founded as a way to strategically promote artist content digitally to gain exposure. 


2021 was a year for expanding and exploration. After a very successful 2021, M37 wanted to use it's resources to start throwing events to showcase the talent on its roster and to highlight other independent and up and coming artists. Jason used his connections to work with more independent labels in the Southeast. In January 2021, Jason brokered a deal for an M37 artist with Memphis based Connect Music who is home to artists such as Boosie and Dream Doll. The year was another success, bringing in 2 million streams on the marketing side and a shade over 900k streams for Management clients as the whole industry dealt with the Spotify changes.


Since 2022, M37 has committed itself to partnering with smart upcoming brands and companies as well as building platforms to uplift artists. M37 has partnered with Approval Entertainment & Highly Unique Radio to create the Valuable Information Show. This program has now moved to Power 104.9 FM in Jonesboro, Ga. M37 has created an offset of the show as a podcast. The program is geared around allowing independent artists and creatives to have a platform to tell their stories and give other up and coming creatives knowledge. Southside Atlanta Karl "Khacki" Griffin also entered into a partnership with M37 to create a multi use podcast space for emerging creators.  In 2023, after working on the deal for 2 years, M37 purchased a majority stake in the UK Magazine company JFH to create The Chrd Magazine. The publication is focused on showing the artistic side of all forms of music and blending it with fashion, art and pop culture. This investment stake has lead to partnerships with JamFeed (a Texas based web design company) and Groover and French based artist promotion platform. M37 also partnered with Atlanta based media company Anderson Media Productions to offer sync opportunities for artists to land their music in films and TV shows produced by the company.


Please explore our roster of artists and feel free to get in touch with any comments or questions.


Recent Publications:


HipHopSince1987


Voyage LA



Interview

M37 Jase Interview w/ Voyage ATL

"The Grind" by 4Everfocusedphotography

Season 1 - Episode One: Jason Howard

More Media

M37 Jase

Interview w/ Le Provoc

M37 Jase

Interview w/ Bold Journey

More Media

M37 Jase

Interview w/ ShoutOut Atl

M37 Jase

Interview w/ ShoutOut Atlanta

M37 Jase Interview

Interview w/ The Heat Magazine

M37 Jase

Interview w/ Undr Grind on RepYoCity TV

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